Brand New: Pet Food Delivery Service

The Target Audience

Both males and females young professionals, aged 25-35 years old, working long hours from 9 am - 5 pm. They have disposable income with enough to be comfortably providing for themselves whilst taking care of their pets. Typically living in inner suburbs and earn approx. 70k yearly and want to have a higher-end service that provides excellent food as a reflection of their affection towards their dogs. 

The Problem

Our target audience lives in densely populated areas, they need things quickly and conveniently. Since they work long hours they need a service that can help them in their daily lives for their dogs. They are always caught up in post lockdown traffics. 

The Big Idea

A boutique service designed to deliver pet food via drones which are time-efficient compared to traditional motor services. We will focus on hot food delivery to promote time efficiency for our lovely fur-balls, so the pet owners can have more quality time. Drones can arrive in front/backyard which makes it very safe for pets.